Recycling child car seats at the center of the Christmas tree entrance by JMDA Design

The CREATIVE spirits of JMDA Design have unbuckled their entry for this year’s Worcester Cathedral Christmas Tree Festival – a festive ‘tree’ made from recycled child car seats.

The Christmas Tree Festival, which is a highlight of the calendar at Worcester Cathedral, is open to visitors today (Wednesday) through Sunday January 2. It celebrates the magnificent creations created by local schools, charities and businesses.

Since 2017, Pershore-based JMDA Design has been leading and leading the conversation to find a long-term solution for child car seat recycling. The problems with recycling child car seats are manifold due to their solid and mixed material structure, but the main challenge is the logistics of collecting and delivering the car seats to waste management facilities.

Chris Raynor, Managing Director of JMDA Design, explained why we need a child car seat recycling program.

“In the UK alone, it is estimated that some 2.3 million child car seats are sold each year. What then happens when a child under 12 no longer uses the seat? We have implemented KOOL Recycle (Keep out of landfill) for consumers, retailers and manufacturers to follow our journey to raise awareness of the issue of child car seat recycling and its impact on landfills.

JMDA Design is a team of talented designers with offices in UK, China and Italy, providing product design solutions to a global customer base, specializing in the design and development of child safety seats and products childcare.

JMDA was honored to receive a prestigious Queen’s Award for Enterprise for International Trade for its outstanding contribution to the safety of child car seats around the world. Winning two coveted Red Dot Awards for design signifies their elite innovation skills, with experience to deliver a complex brief eventually.